College of Business

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      Monte J. Shaffer
Graduate Student: Ph.D. Student
Anticipated Graduation May 2011
Department of Marketing
Washington State University, Pullman

Phone:
Email: monte_shaffer@wsu.edu
Home Page: www.cb.wsu.edu/~mshaffer/
Joined Washington State University in 2007
Overview: I study entrepreneurial innovation. I look at both subjective (perceptual) and objective measures (U.S. Patent Data).
Media: You may contact me directly
 
   
  Expertise:
  • Data: Analysis
  • Entrepreneurship
  • Marketing: Strategy
  • Marketing: Technology-based start-up companies
  • Marketing: Web-based marketing
  • Statistics
Teaching Area:
  • Undergraduate - Marketing
Research:
  • Entrepreneurial Innovation
        Role of Entrepreneurs and Entrepreneurial Processes in the Development and Marketing of Innovations
  • Diffusion of Radical Innovations
        Study of Diffusion Patterns of U.S. Patents
  • Patent Rank
        Application of PageRank algorithm to U.S. Patents
  • Multiple Comparisons to Control
        Statistical tests to compare nonlinear models with same parameter space
Education:
  • MBA, Marketing Research, Brigham Young University, 2006
  • MA, Mathematics, Brigham Young University, 1997
Professional Memberships:

  • American Marketing Association
  • American Statistical Association
  • Association of Consumer Research
Experience:

   Teaching
  • Instructor, Washington State University, 2009
   Assignment
  • Graduate Assistant, Washington State University, 2007
Awards:
  • Doctoral Fellow , Sheth Doctoral Consortium , 2010
  • Hawes Dean's Scholar, Marriott School of Management , Brigham Young University , 2004
  • Elks National Foundation Scholar , Elks National Foundation , 1991
  • Trustee Scholar , Brigham Young University , 1991
Languages:
  • English
  • Spanish
 
 

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